Introducing BrandEdge from Infosys and Fabric, a WPP company
Infosys Edge has been selected by Dentsu Global Project team to deliver a single, unified platform for driving projects and campaigns spanning multiple countries and regions. This comprehensive... cloud-based platform of Infosys Edge will help Dentsu expand into new markets and help support the growing needs of their clients.
The infographic illustrates how leveraging offline tactics will help online marketing efforts and why, in order to be successful online, marketers must understand how customers are engaging with their brand offline.
Published with permission of Econsultancy
Infosys and WPP – the world's largest communications services group – today unveiled Infosys BrandEdge in partnership with Fabric Worldwide, a WPP company.
Infosys announced its partnership with GlaxoSmithKline (GSK) to optimize digital channels across GSK’s global consumer healthcare and pharmaceuticals business lines. The partnership in association with Fabric Worldwide, a WPP company, will simplify and improve the effectiveness of how GSK delivers digital engagement with consumers and healthcare professionals.