Development and Maintenance of a Dealer Management Solution Built on Microsoft Navision Platform
The Client
The client, a leading digital signal processor, provides dealer management solutions for automotive retailing, serving automotive retailers and OEMs through its partner network as well as a worldwide consulting practice.
Business Need
- The client's business goal was to expand its footprint and penetrate the European market faster
- Increased market demand and BER regulation required that the product be integrated with new OEM systems to increase sales for dealers
- With several players in the market, the client wanted to become more competitive by handling a larger number of vehicle 'makes' and by providing an easy-to-use, new-technology product
- There was a need for faster release cycles and product stabilization to meet increased demand from clients
- To improve effective management of sales and sales cycles, it was important to introduce a CRM module
- The client wished to improve product quality and reduce defects to cut costs both for itself and its clients
Challenges
- Increased demand and pressure from end customers had resulted in faster product rollout and stringent timelines
- There was insufficient product documentation
- Due to rapid growth, it was important to handle the rapid ramp-up in team size with knowledge of Navision
The Infosys Approach
The Infosys approach to addressing the business challenges included:
- Designing and implementing a tool for configuration management that reduced time, streamlined the development process, and improved traceability
- Developing a tool to enable a multi-language database, thereby reducing time for development by 81% and saving 300 hours
- Ongoing offshore maintenance of various product releases
- Designing and developing a new CRM Module
- Developing a functional design for the client's customer, a leading European automotive manufacturer
- Designing, developing and testing
- Complete ownership of the time management module
Benefits
Within two years from commencing the partnership, Infosys moved quickly from being a vendor to a strategic partner, providing value to its OE clients and end-users. The client recognizes Infosys as a key partner in strategic planning for its next-generation product.
The Infosys solution offered the following benefits:
- Helped the client add new 'makes', which allowed the client to broad-base its dealer network and increase revenues
- Enabled dealers to strengthen relationships with their clients and improve sales using the CRM module
- Facilitated scalability and performance optimization on the product
- Freed up internal bandwidth within the client organization to help them focus on strategic issues
- Enabled cost reduction and reduced time-to-market by using the Global Delivery Model (GDM)
- Increased sales for the client and its customers with a multi-make layer conforming to BER regulations
- Resulted in savings of over 40% through reduced operational cost and improved asset efficiency