Demand Intelligence
All companies align their resources to ensure top-line growth. However, more often than not, a consolidated view of sales, sales effectiveness, lead generation, account management, revenue and delivery performance eludes them. Typically, sales information is fragmented and resides in multiple sources. Aggregating the data to provide sales personnel with information to analyze performance can be challenging.
Infosys’ Demand Intelligence Module integrates and aggregates data from disparate applications and addresses key aspects of managing customers and their profitability. Our module contributes directly to top-line performance and facilitates effective account management. It covers the entire sales process – from lead generation to customer order fulfillment.
In addition, our module enables unlocking value through proactive management of customers and sales leads, and faster turnaround of customer requests. Companies can avail of standardized Key Performance Indicators (KPIs) and metrics, ensure that the entire company is aligned with the key metrics, and manage by exception.
Infosys’ Demand Intelligence Module facilitates complex analysis of information from multiple sources, and transforms it into actionable intelligence that delivers business value. Our module realizes several benefits:
Revenue and Profitability: Analyze revenue and profitability, and ensure they comply with company policies.
Sales Effectiveness: Analyze the sales process to ensure effective performance and identify ways to improve the sales cycle times and decrease cost.
Customer Profitability: Ensure that each customer engagement is profitable, and continues to be profitable.
Customer Delivery Performance: Analyze data from multiple sources and monitor deliveries against customer orders, and ensure compliance.
Features
- Metrics and KPI-driven performance management
- Dashboards leveraging industry standard concepts such as xBSC and Supply-Chain Operations Reference-model (SCOR)
- Intuitive chart reports and scorecards
- Advanced reporting using tools such as Microsoft Excel
- Advanced collaboration with peers and trading partners
- Visibility through advanced analytics, predictive modeling and early warning systems
- Collaborative alerts
Benefits
- Increase revenue and profitability
- Improve cash flow and identify opportunities to decrease sales cycle times
- Effectively monitor sales and sales personnel effectiveness against targets
- Monitor bottlenecks in the sales process and enable higher customer satisfaction
- Manage and improve sales lead quality and marketing campaigns
- Faster time-to-value