Win in the flat world
Innovation in Autopilot: METRO Implements ShoppingTrip360

Infosys ShoppingTrip360
ShoppingTrip360 provides visibility into shopping behavior and shelf activity through an in-store network of wireless sensor-based applications. It enables real-time collaboration between people (shoppers), places (retailers) and products (CPG companies) at the point of purchase.
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ShoppingTrip360-Intuition to Insights
  • What are the benefits of ShoppingTrip360?
  • What kind of measurements and reports does it provide?
  • What are the market needs and opportunities for this solution?
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Resources
ST360 - A preview

With store heat maps, smart shelf pads and context-aware mobile advertising, Infosys ShoppingTrip360 enables real-time collaboration between shoppers, retailers and CPG companies.
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White paper
Real-World Awareness: Finally a 360-degree View of the Shopping Trip
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Media

 

BusinessWeek.com: ShoppingTrip360 tracks shopping habits to kick-start sluggish sales
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Opinions

 

Are you being served?
What will it take to get retailers and consumer products manufacturers to embrace disruptive innovations, especially those that can help unravel the mind of today's value-conscious shopper?

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