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Infosys ShoppingTrip360
ShoppingTrip360 provides visibility into shopping behavior and shelf activity through an in-store network of wireless sensor-based applications. It enables real-time collaboration between people (shoppers), places (retailers) and products (CPG companies) at the point of purchase.
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• What are the benefits of ShoppingTrip360?
• What kind of measurements and reports does it provide?
• What are the market needs and opportunities for this solution?

With store heat maps, smart shelf pads and context-aware mobile advertising, Infosys ShoppingTrip360 enables real-time collaboration between shoppers, retailers and CPG companies.
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White paper
Real-World Awareness: Finally a 360-degree View of the Shopping Trip
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Are you being served?
What will it take to get retailers and consumer products manufacturers to embrace disruptive innovations, especially those that can help unravel the mind of today's value-conscious shopper?

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