Propelling Digital Media Operations through Intelligent Supply Chain

The growth of cloud-based models in broadcasting means the industry can start to benefit from advances made in manufacturing and start to design a digital media supply chain fit for the 21st century. The trend in the industry is to move to an intelligent media supply chain that capitalizes on AI and automation to facilitate creative collaboration, enable production on an industrial scale, and monetize customer relationships. This is a strategic transformation that cuts across technology, process, and organizational change. Watch Rohit Sampige, Infosys talk about the advantages of a digital media supply chain.