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AMCIS 2007

Event Details | Session Overview | Speakers

Event Details

Workshop: Web 2.0 - Overview, Principles, Constituents and Business Models
Chairs:Dr. Jai Ganesh, Senior Researcher, Infosys Technologies
Dr. Srinivas Padmanabhuni,Principal Researcher, Infosys Technologies
Date: August 9, 2007
Time: 8:30 AM - 12:00 PM
Venue: Grays 3, Keystone Resort, Keystone, Colorado, USA

Mini-track: Web 2.0 and Collaborative Value Creation
Chairs:Dr. Jai Ganesh, Senior Researcher, Infosys Technologies
Dr. Srinivas Padmanabhuni, Principal Researcher, Infosys Technologies
Date: August 12, 2007
Time: 10:30 AM - 12:00 PM
Venue: Grays 2, Keystone Resort, Keystone, Colorado, USA

Overview
Jai Ganesh and Srinivas Padmanabhuni of Infosys will chair a mini-track on Web 2.0 and Collaborative Value Creation and a workshop on Web 2.0 - Overview, Principles, Constituents and Business Models.

 

Session Overview

Workshop: Web 2.0 - Overview, Principles, Constituents and Business Models
Web 2.0 refers to the adoption of open technologies and architectural frameworks to facilitate participative computing, thereby creating enhanced customer experience, collaboration and co-creation of value. It relies heavily on creating and leveraging network effects by enabling interaction between a large number of participants. Customer and partner facing processes using Web 2.0 have the potential to transform inter-entity collaborations and commerce by enabling various types of commerce such as business-to-consumer (B2B), business-to-business(B2B), consumer-to-consumer (C2C), business-to-enterprise (B2E), business-to-government (B2G), etc.

Mini-track: Web 2.0 and Collaborative Value Creation
Web 2.0 has gained prominence due to the discussions led by O'Reilly Media and the success of sites like Google Earth, Flickr, etc. At its core, Web 2.0 is about harnessing the potential of the Internet in a more collaborative manner with emphasis on social interaction. It has less to do with technology and more to do with facilitating participation and leveraging the collective intelligence of peers. The challenge for Web 1.0 (as we would like to call the earlier wave of Internet) was to provide seamless, peer-to-peer collaboration among end-users in an economical and reliable manner to ensure rich user experience. Rich user experience and a sense of affinity are the two critical aspects of Web 2.0 that will play an important role in encouraging collaboration.

As part of the mini-track, Jai Ganesh will present a paper titled Web 2.0: Conceptual Framework and Research Directions. He will examine the emerging shift in business toward Web 2.0 principles, concepts and technologies. There is varying and diffused understanding of Web 2.0 parameters and characteristics leading to a multitude of interpretations. Therefore, a framework for understanding Web 2.0 businesses is important for analyzing them. We propose a framework for understanding Web 2.0 based businesses and identify areas for future research.

 

Speakers

Dr. Jai Ganesh is a Senior Researcher and leads Web 2.0 research at SETLabs, Infosys' research group. His research focuses on Web services, SOA, Web 2.0, IT standards, IT strategy, adaptive enterprises, and hypercompetitive businesses. His research has been published in journals such as Information and Management, Journal of Global Information Management, International Journal of Retail and Distribution Management, etc. and conferences such as ICWS, AMCIS, etc.

Dr. Srinivas Padmanabhuni is a Principal Researcher and heads the SOA Centre of Excellence at SETLabs, Infosys' Research group. His areas of interest include Web services, service-oriented architecture and grid technologies, besides intelligent agents and enterprise architecture.

Read more about Infosys' SOA Research group.

Learn more about AMCIS 2007 .

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