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Products will be shaped by social commerce: Infosys CEO

Kris Gopalakrishnan, CEO, Infosys Technologies, believes that engaging consumers, businesses and employees will shape the evolution of products and services. In an interview with Forbes.com, he discusses how companies can better manage their business through social commerce.

Speaking on the Forbes.com video network, Kris spelt out how an effective social commerce strategy enables co-creation of products and services through an exchange of ideas across the enterprise. He cited the example of a popular Linux users group at Infosys. Kris also mentioned how he engages with Infosys employees through his blog, "Ask Kris".

Published with permission of Forbes.com

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