Industry Stories

How to Get Customers to Love Your Brand

Testing is often the pain point for enterprises when taking new products to market, and can make or break customer loyalty. Testing speed impacts how fast you can take a product to market, and quality can determine if the product takes off or not.

So how can product testing be done better, faster, and in a more agile manner? A global CPG giant was looking to solve the same problem when it wanted to take its customer loyalty app to 18 countries. See how Infosys helped and the five key takeaways from the project.