Subscribe for Insights

Stay connected with our latest Insights

Subscribe for Podcasts

Brilliant Basics Edition Podcasts

  • Nur Karadeniz on System Design

    January 10, 2020
  • Nur Karadeniz, Head of Experience and System Design Practice Lead, Brilliant Basics, discusses system design. The discussion covers design thinking, system thinking, sustainability, innovation and skillsets needed in this practice.

    Hosted by Anand Verma, European Head of Digital Services for Infosys and Founder & CEO of Brilliant Basics, Infosys’ Design Studios.

    “System design is a new approach to design where systems thinking and design thinking come together to try to solve complex problems.”

    - Nur Karadeniz


Show Notes

  • 00:28

    Nur shares her background.

  • 01:44

    What is system design?

  • 03:21

    Nur explains system design through an analogical example - iceberg example.

  • 04:58

    Nur talks about sustainability and intelligence systems.

  • 06:55

    What are the key differences between design thinking and system thinking?

  • 08:48

    From an organization perspective, how this new approach can be adopted? Who do you talk to, to kind of sell or even enable system thinking in organizations?

  • 12:41

    What's wrong with the way we design today?

  • 14:48

    Nur talks about the challenges that she tackles in projects.

  • 17:05

    Anand and Nur talk about “Uber Eats.” Does this company use system design thinking or something similar?

  • 23:50

    As Nur develops this practice, how is the skillsets changing first of all? Where does she look for skillsets?

  • 28:01

    Nur summarizes system design in a few sentences.

  • 29:10

    Nur shares a book that she is currently reading.

  • Music by Ruhan Verma, 13-year-old upcoming Drummer and Producer

About Nur Karadeniz

Nur Karadeniz

Nur is Head of Experience and System Design UK&I, Europe, the Middle East and Nordics at Brilliant Basics. Nur has a solid background in user centred design. She has been practising design under various titles in a wide range of industries. She has led design as a practice. Throughout her career, Nur has built and managed award-winning design teams in the UK, Europe and the Middle East.