Infosys Aster Recognized as a Leader in Everest Group Marketing Transformation Services PEAK Matrix® Assessment 2026

This recognition underscores Infosys’ ability to deliver AI-led, end-to-end marketing transformation, combining strong market impact with vision and capability across the marketing value chain.

Why This Recognition Matters

This recognition reinforces Infosys’ position as a trusted partner for AI-led, end-to-end marketing transformation, with demonstrated strength in delivering integrated, scalable, and outcome-driven solutions across the marketing value chain. Combining Infosys Topaz’s AI-first capabilities with Infosys Aster’s AI-amplified marketing services and strengthened by the Adobe 360° partnership, Infosys helps enterprises move from fragmented ecosystems to data-driven, connected marketing operations that deliver operational efficiency and measurable business impact.

Everest Group evaluated 29 leading global providers on market impact and vision and capability, with a focus on AI-led transformation, end-to-end delivery, innovation, and measurable business outcomes.

This recognition positions Infosys Aster among global Leaders in delivering marketing transformation at scale.

Core Strengths Highlighted by Everest Group

Integration of Infosys Topaz (AI-first capabilities) with Infosys Aster (AI-amplified marketing services) to deliver AI-led transformation

Strengthened Adobe-led transformation through the Adobe 360° partnership, combining AI-led solutions with deep platform expertise

Strong portfolio of proprietary IP and accelerators enabling scalable, integrated marketing transformation

Advanced AI-enabled and agentic capabilities across marketing and commerce use cases

Broad ecosystem partnerships across MarTech, commerce, content, and engagement platforms

Positive buyer feedback on technical expertise, domain knowledge, and commercial flexibility

Everest Group Marketing Transformation Services PEAK Matrix® Assessment 2026

What Everest Group says about Infosys

The marketing and experience services market is entering a new phase as enterprises seek end-to-end marketing transformation amid budget pressures, demand for measurable outcomes, and growing adoption of AI and agentic AI. Providers that combine strategic guidance, AI-enabled execution, and outcome accountability are best positioned to lead the next phase of market evolution.

Infosys has been recognized as the Leader in Everest Group’s Marketing Transformation Services PEAK Matrix® Assessment 2026, attributed to its AI-first marketing transformation capabilities, depth in Adobe-led transformation programs, strong ecosystem partnership, and broad IP portfolio across content supply chain, workflow automation, commerce, and media optimization. Its agentic commerce capabilities and flexible pricing constructs further strengthen its relevance for enterprises pursuing scalable marketing transformation.

Nitish Mittal

Partner, Everest Group

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Check out the full report to learn how Infosys Aster is helping enterprises deliver end-to-end marketing transformation and drive measurable impact at scale.

Access the full report

Disclaimer and Attribution

Licensed extracts taken from Everest Group’s PEAK Matrix® Reports may be used by licensed third parties for use in their own marketing and promotional activities and collateral. Selected extracts from Everest Group’s PEAK Matrix® reports do not necessarily provide the full context of our research and analysis. All research and analysis conducted by Everest Group’s analysts and included in Everest Group’s PEAK Matrix® reports is independent and no organization has paid a fee to be featured or to influence their ranking. To access the complete research and to learn more about our methodology, please visit Everest Group PEAK Matrix® Reports.

About Everest Group

Everest Group is a leading global research firm helping business leaders make confident decisions. Everest Group's PEAK Matrix® assessments provide the analysis and insights enterprises need to make critical selection decisions about global services providers, locations, products and solutions within various market segments. Likewise, providers of these services, products, and solutions, look to the PEAK Matrix® to gauge and calibrate their offerings against others in the industry or market. Find further details and in-depth content at www.everestgrp.com.