A major telecommunications company wanted to launch a new youth brand that offered innovative value-added digital services. However, they were struggling with their long time to market. Launching a new brand involved a long and complex process that took at least 12-15 months to accomplish – time they did not have to spare. The company needed someone who could help shorten their time to market. And that’s when Infosys stepped in.
With our Agile implementation and our platform for API and Microservices, the project took off swiftly with the addition of latest features rapidly, on demand. By launching the new brand in just 3 months, Infosys changed the game in marketing and brand launch.
Find out more about what APIs in a DevOps environment can do for you.
reduced time to market as against 12-15 months earlier