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Hyper Personalization with Adam DiTomasso

Customers expect a certain level of personalized experiences. Learn how businesses can start to engage customers in more personalized ways.

In today’s digital world, customers expect a certain level of personalized experiences when interacting with brands.

Hear from Blue Acorn iCi’s Adam DiTomasso on how businesses can start implementing hyper personalized experiences with customer data platforms (CDPs) and the benefits in doing so.

About Adam DiTomasso:

Adam DiTomasso

Adam DiTomasso has over 20 years of experience in MarTech deployment covering a variety of solutions that have all focused on the customer journey. For the last 8 years, he has focused on customer data platform, or CDP, solutions and customer engagement, to help provide a data foundation for clients to market to customers.

Listeners will learn:

  • How businesses can start to create personalized experiences.
  • More about what hyper personalization is.
  • What a CDP is and how organizations can take advantage of this technology.

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