CGT Fall Conference 2007

Date: October 21-24, 2007
Venue: The Ritz-Carlton Orlando, Grande Lakes, US EDT

The CGT Fall Conference provides a leadership forum for CG executives to network with peers, share ideas and experiences, and learn about industry trends.

Infosys is a premium sponsor of the CGT Fall Conference 2007.

Infosys will be showcasing its Category Analytics solution at this event. The solution offers:

  • Visibility across multiple data sources of syndicated data, shipment data and unstructured data in multiple contexts of Trade Promotions Management, Account Management and Brand Management
  • Insights through advanced modeling capabilities
  • Action through integration with underlying transactional systems

The Category Analytics solution demonstrates that it is not having the right package but a solid data infrastructure backed with tools and based on the user's context which guarantees success. The live demonstration will showcase:

  • An intuitive solution leading to increased adoption by users across multiple roles
  • Higher ROI from existing investments in underlying systems such as SAP
  • Improved retail execution through better customer service and shelf management
  • Optimal usage of trade and marketing funds
  • Offshore based analytical support providing access to a large pool for faster time-to-market
  • Improved operational responsiveness through near real-time monitoring and tracking
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