Customize content for diverse devices and distribution channels

Overview

The Infosys Information Services and Publishing practice provides technology and consulting services to boost print circulation as well as digital distribution. The Infosys Information Platform (IIP) ingests news consumption and distribution data to generate insights for marketing and customer service teams. It also improves order fulfillment and distribution logistics. Our map-based data visualization solutions help your circulation field staff and delivery contractors resolve customer service issues in near real time.

Our location-based services deliver contextual and geo-tagged news / articles / advertorials to subscribers in real time. Our digital specialists use media-agnostic formats to customize content based on the distribution channel, and incorporate appropriate audio-visual elements to enhance the reader’s experience. Modular, standardized content simplifies news delivery and supports feed formats such as RSS, aggregators and blogs. We develop B2C and B2B news / data solutions for native mobile and hybrid digital channels.

Our digital solutions allow your subscribers to access content anytime, anywhere, on any device.

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Infosys capabilities in the news production process

Distribution
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Challenges & Solutions

   

Proven delivery and fulfillment product implementations for marquee publishing clients in the US and Europe.

Expertise spanning functional areas of the print circulation value chain as well as modernization of legacy systems and processes.

Analytical tools for insights into the preferences of digital consumers enable personalization, contextualization, and localization of news.