Infosys-Adobe: Understanding your customers and providing them with relevant experiences is the key

Adobe is the leading technology provider and thought leader facilitating the digital transformation required to enable and execute Customer Experience Management. It brings together the best of capabilities in terms of agility, integrated content management systems, digital asset management, commerce, analytics and advertising. For more information, visit Adobe's website: www.adobe.com.

Infosys & Adobe partnership elevates the science of customer experience and marketing to an art by redefining possibilities around their aspirations and makes delivering personalized customer experiences at scale a reality. We have been recognized as a Global Platinum Partner and we have built a solid digital foundation for our customers, powered by Adobe Experience Cloud and Adobe Commerce (Magento).

Infosys has deep expertise across the Adobe experience cloud technologies, helping organizations become nimble with market dynamics and fast paced customer evolutions. Our experienced technology and business experts helped customers achieve unprecedented advantages for large Fortune 20 clients. We have helped them manage 1000+ plus brand combinations across various geographies achieving 15-20% increase in customer conversions, 20-30% increase in repeat buyers, 30-40% reduction in brand launch time and 30-50% reduction in digital asset management cost.

Our Adobe offerings can redefine how you reach, engage, interact, acquire, retain and maximize lifetime value of your customers

End-to-End Digital Marketing Transformation

End-to-End Digital Marketing Transformation

Revamp your complete workflow using Adobe suite of products like AEM, Campaign, Target etc.

Digital Asset Management

Digital Asset Management

Reduce operation costs by automation of the entire document and content management process, cloud migration and cognitive content solutions

Digital Factory

Digital Factory

Set up an accelerated development platform leveraging common frameworks, reducing the complexity of starting from scratch

Our endeavor is to look at enterprise data, content and customer ecosystem attributes with a unified view and stitch together the best branding and targeting strategies, replayed with seamless just in time created content and experience.

We help win our clients in Digital Experience space with well carved out strategies on Digital Marketing that support ‘always-on’ hyper personalized marketing campaigns combined with efficient marketing operations driven through AI, bringing the right action at right time. We pioneer and excel in web content, digital assets and enterprise content management, simplification of workflows, creation of newer business models and crafting compelling experiences.

Adobe Experience Platform in seamless integration with Creative Cloud offers relevant experience for customers through the right channel thus maximizing customer engagement and brand integrity. With market leading offerings and differentiators across the engagement lifecycle, our CX strategy and architecture deliver scale with speed and accuracy.

Adobe’s acquisition of Magento has additionally helped bond Adobe’s experience-driven commerce solutions with Infosys’ e-commerce road map planning and implementation experience of over 15 years. Infosys has been involved in both B2B and B2C implementations of Magento (both On-prem and on Adobe Commerce Cloud), Global Rollouts, Cloud Migration / Upgrade of Magento implementations.