Building a GenAI Strategy with a High-Impact Target Operating Model and Use Case Framework for a Global Investment Management Firm

Situation

A leading financial services organization, identified the need to integrate Generative AI (GenAI) to enhance efficiency, innovate services, and stay competitive. They needed to develop a comprehensive AI-strategy, which outlined a Target Operating Model and to implement this strategy effectively.

Solution

Our consultancy partnered with the financial services organization to develop a tailored AI strategy that addressed their specific needs and goals. The strategy encompassed the following key components:

• GenAI Mission: A clear articulation of the strategic objectives, principles, and capabilities of GenAI within the context of asset management.
• GenAI Services: A comprehensive definition of new GenAI implementation, data and knowledge management, training programs, support and operational services.
• GenAI People and Organization: Identification of essential capabilities, teams, roles, responsibilities, and skills required for successful strategy implementation.
• GenAI Processes: Establishment of standardized GenAI processes and guidelines to ensure efficient service delivery.
• GenAI Technology and Tools: Selection of appropriate GenAI models, add-ons, databases, and other technologies to support the strategy.
• GenAI Data and Knowledge: Ensuring the availability and quality of asset management data and knowledge types necessary for strategy implementation.
• GenAI Governance: Implementing robust governance frameworks to ensure compliance and ethical AI usage.