Your department store needs to serve the local population while sourcing global products. Your assortment and pricing strategies must resonate with the local market as well as customer sentiment. In addition, your inventory management system must function with clockwork precision to replenish stock while minimizing inventory.
The Infosys Retail practice instills data analytics discipline at department stores. We distill demographic as well as psychographic insights to forecast demand accurately and increase customer spend. Our macro and micro-level planning solutions optimize the floor, shelf, and window space. Modular components ensure smooth execution during seasonal variations.
- Tools for micro-segmentation of customers
- Rich experience in implementing ‘buy anywhere - pickup anywhere - return anywhere’ retail models
- Effective marketing strategies to boost sales by identifying blind spots, integrating the digital and in-store experience, and stimulating repeat purchase
- Category management and assortment strategies to improve turnover across lines of products
- Gamification techniques to enrich the shopping experience
Infosys solutions for department stores