Use market basket data to grow traffic

Overview

The Infosys Retail practice provides mass merchandisers with visibility into basket data. Our merchandising experts combine behavioral targeting with forecasting tools and execution programs to meet the expectations of your customers.

Our team has rich experience in omni-channel retailing. It helps us maximize digital touch points and reconfigure retail channels as well as store formats to capture spend across generations of customers.

We align the store format, services and product portfolio with the corporate shop concept.

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Infosys mass merchandise solutions

Success story : Dansk Supermarked launches click-and-collect service

An advanced e-Commerce platform enables the leading retail group to stimulate order frequency and increase customer basket size, while rationalizing costs.

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Challenges & Solutions

 
   

Inventory and supply chain strategies minimize operating costs as well as stock out.

Digital marketing solutions enhance brand awareness and increase wallet share.

Supplier collaboration tools accelerate product launch.