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To refit a store, think outside the big box

The traditional way of looking at retail with a single point of sale must change. Traditional retailers must view the marketplace as rich with multiple points of sale. How they reach those points effectively will make or break their sales and operations over the next decade.

In an article published in The Point of Sales News, Vijay Neti, Associate Vice President and Client Partner – Retail, CPG and Logistics, Infosys, talks about tapping into the customer’s genome. These ‘genetic’ roadmaps hold the key to anticipating a customer’s preferences. That means retail operations should meet a customer with robust service and offer compelling choices wherever she might appear.

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Published with the permission of The Point of Sale News

Author Profiles

Vijay Neti

Vijay Neti, Associate Vice President and Client Partner – Retail, CPG and Logistics, Infosys

Vijay Neti has been transforming the capabilities of several retail clients for the past 20 years in various roles. He is responsible for managing several marquee client relationships in the western North American region. He has a passion for all things digital and takes he pride in evangelizing, conceptualizing, selling, and delivering digital transformation initiatives for retail, CPG and logistics clients.

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